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Membership Strategy

Help Black Sustainability, Inc. develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
Black Sustainability, Inc.
Atlanta, GA, USA
Black Sustainability, Inc.
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Black Sustainability, Inc.
Atlanta, GA, USA

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Cause
Community & economic development
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Business development Entrepreneurship Strategy consulting

Posted April 22nd

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Membership Strategy

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
Additional details

A Membership Strategy document, including analysis of the Organization's current membership program, step-by-step guide to a new and improved program, growth goals and creative outreach strategies. Also need an audit of our current membership database and strategy for publicly displaying a searchable database, while protecting the integrity of the content.

What we have in place
  • We currently have a database, which should make it easy for you to get started. We also have a dedicated membership team, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to focus resources on direct programming, supporting our program facilitators and essential staff!

We have been working on this project for a while and have not been able to find qualified support consistently to move this to where it should be. By connecting sustainability professionals of African descent to each other, we not only improve working relationships but we also increase economic opportunities for healthy collaboration and partnerships on GREEN projects.

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

Black Sustainability, Inc.
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Causes
Community & economic development Diversity & inclusion Environment
Posted by
Raina T
Raina T.

Executive Director

Our mission

MISSION

To mobilize sustainability practitioners of Afrikan descent to (re)build sustainable communities & economies that restore balance to our planet.

What we do

We host the largest global network of Black/African sustainability practitioners (Black Sustainability Network) with over 2,300 members and have hosted the annual Black Sustainability Summit since 2016.

Testimonials

Read the Impact Story
Trey was awesome to work with. Not only did he fulfill the service, he went above and beyond to connect us to organizations that were complementary and would be a future resource!!! Thank you for your excellence!!
Raina T.
Raina T.

Executive Director

Membership Strategy Project

(No testimonial has been submitted by Trey)
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