-
This project was completed on Feb 20, 2021
-
Matched with Bruce J.
-
See the Impact story
Search Engine Optimization Audit
Blue Bear School of Music
Blue Bear School of Music
0
18
Search Engine Optimization Audit
Project details
What we need
- Analysis of website’s on-page content, technical structure, and presence of inbound links on other websites for search engine optimization
- Actionable steps to improve website’s performance in search engines via organic search
What we have in place
- We currently have a WordPress website with the Yost SEO plugin, which should make it easy for you to get started. We also have Google Analytics set up, and the ability to provide any other information you need.
How this will help
This project will save us $5,767 , allowing us to keep the doors open.
Now being primarily online, it is especially important that we are able to attract new students via organic search. Our new student numbers are down 50%, so our survival is dependent on getting those numbers back up.
Project plan
Posted by
_60x60_cropped.png){kind=small}
Dennis C.
Program Director
Our mission
Blue Bear School of Music's nonprofit mission is to provide superior quality and affordable popular music education to aspiring musicians of all ages and skill levels within a supportive and encouraging community, and to provide music education to communities that don't have access to arts programming. Making Music Changes Lives.
What we do
In addition to the 1000+ students who come to the school every year for private lessons, group classes and band workshops, Blue Bear provides a wide range of community programs that stem from our desire to revitalize music learning skills via popular music genres. We empower people to play the music they love.
At Blue Bear School of Music, we believe that everyone should have equal access to the gift of playing music, regardless of their financial means, what neighborhood they live in and, in the case of young people, what school they attend. This is especially true for youth from low-income families and at-risk communities who do not otherwise have access to quality music education. We make this happen daily through our outreach programs. Our many partners include Glide Youth Ministries, the San Francisco Public Library, Bayview Hunters Point YMCA, Tenderloin Recreation Center (TRC), and San Francisco Unified School District (SFUSD), and Hamilton Families, among others.
Testimonials
We are beyond grateful to Bruce for his many insights and concrete to-dos for our SEO. Our weekly meetings with him revealed many secrets and gave us a number of keys to greatly improve our organic search results. Bruce is personable, knowledgeable, generous, and effective. He really brought our small team of part-time non-professional marketing staff to a new level of understanding about what we need to be doing from one week to the next. Very inspiring and empowering!
(No testimonial has been submitted by Bruce)
