Be the first to apply

Logo Design & Visual Brand Identity

Help The Arctic Institute elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
The Arctic Institute
Washington, DC, USA
Unfollow
Log in to follow
The Arctic Institute
Washington, DC, USA

0

Live Projects

105

Matched Projects
14 Followers

Posted April 25th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We have just launched a new publication series called Map of the Month as an education tool about the Arctic would like a new publication-series specific logo to promote it!

What we have in place
  • We currently have Map of the Month examples & color/type guideline for design, which should make it easy for you to get started. We also have a dedicated team to help you in whatever you need, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to run a series of emerging leader events in Arctic research on inclusivity, multidisciplinary, and early career themes.

we hope to educate our audiences about the diversity of the Arctic - its landscapes, peoples, histories, injustices, cultures, languages, wildlife, and geopolitics. With our Map of the Month series, we are able to achieve this goal with visual communication. With your help, we can reach further with a true brand identity of this series and a logo.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
Show more

About the org

The Arctic Institute
Unfollow
Our mission

TAI envisions a world in which the Arctic’s diverse and complex sources of insecurity are identified, understood, and innovatively resolved. We hope to achieve this by informing Arctic policy across the circumpolar region through objective, multidisciplinary, and innovative social science research. We do this through publishing high-quality, open access research on a range of issues relating to security in the High North; providing innovative policy analysis and recommendations to policymakers a

What we do

The Arctic Institute is an independent international institute dedicated to research of and engagement in the many dimensions of Arctic insecurity. Established in 2011, TAI provides data, analysis, and recommendations to policymakers, researchers, media, and the interested public. Based in Washington, DC, TAI’s network of research associates extends across North America, Scandinavia, and the European Union.

The pixel