Website Content Plan

Help Lakeshore Ethnic Diversity Alliance get organized for their website development project by identifying what types of information and images they need, and creating a plan to pull it all together.
Lakeshore Ethnic Diversity Alliance
Holland, MI, USA
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Lakeshore Ethnic Diversity Alliance
Holland, MI, USA


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Posted September 13th

Project details

What we need
  • A document outlining each page and section of the website, with descriptions of written and visual content for each
  • An assessment of the written content, specifically indicating where written content is final, draft (needs editing), or needs to be written from scratch
  • An assessment of the visual content, specifically indicating which visual assets are ready and which need to be created or sourced
  • Advice on how to collect content from other places (e.g., marketing materials, grant proposals, event photos, etc.) and edit it for the website
  • Note: This project is for content planning only. For additional support, see the Website Creation: Build a Brand New Site bundle
Additional details

We are moving our website from Wordpress to Webflow in conjunction with a shift in our mission from direct service to a focus on being an educational hub.

What we have in place
  • We have a completed website audit and will be editing copy and images from the current site to use on the new platform! We have a project manager who will be focused on working with you and who will participate in the entire website building process.
How this will help
This project will save us $1,636 , allowing us to allowing us to provide programming to middle and high school students that educates them about diversity, equity and inclusion and inspires them to make meaningful change.

This project will help us develop scaffolding for our new website to fulfill our mission of educating our community about Diversity, Equity, and Inclusion while offering our three programs as action steps on their journey!

Project plan

Prep: Introduction & Kick-Off
  • Volunteer Manager explains website goals and primary audience
  • Volunteer Manager shares examples of other websites they like and sends any existing content and visual assets to Volunteer
  • Volunteer asks questions to get a full understanding of website content needs
  • Volunteer creates rough outline of website pages and content sections that content will be needed for
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
Milestone 1: Review Draft Plan
  • Volunteer provides draft of the website content plan, including a description of the type of written and visual content needed for each page or section on the site
  • Volunteer makes suggestions as to which existing content from other materials (grant proposals, fliers, etc.) can be used for each section
  • Volunteer and Volunteer Manager discuss plan and identify the status of the written and visual content (i.e., which elements are final, which are in draft form and need editing, and which do not exist yet and need to be written or sourced)
  • Up to 2 rounds of feedback
Milestone 2: Review Final Plan
  • Volunteer and Volunteer Manager meet to review the content plan to make sure that all required content has been identified and the flow of information on the website will be clear and compelling
  • (Optional): The Volunteer may offer to proofread and/or edit the draft written content, and/or may offer to help the Volunteer Manager source images and other visual assets for the website.
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About the org

Lakeshore Ethnic Diversity Alliance
Posted by
Chavala Y.

Marketing Coordinator

Our mission

The Lakeshore Ethnic Diversity Alliance (LEDA) works to dismantle barriers to ensure people of all ethnic backgrounds have equal access and opportunity to participate fully in the life of the community. . LEDA forms a bridge between organizations and individuals throughout our communities and across the region, helping to educate and engage all of us in moving forward a vision of racial equity.

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