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Logo Design & Visual Brand Identity

Help Global Village Project elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Global Village Project
Decatur, GA, USA
Global Village Project
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Global Village Project
Decatur, GA, USA

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Graphic design

Posted September 8th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We are considering a brand refresh and need help with a new visual/logo.

What we have in place
  • We currently have a logo, which should make it easy for you to get started. We also have ideas about the change and new visual, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to reinvest it in the program

It will help our organization refresh its identity

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

Global Village Project
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Causes
Education Youth development
Posted by
Elizabeth E
Elizabeth E.

CEO and Head of School

Our mission

At Global Village Project, our mission is to develop a strong educational foundation for each student within a caring community using a strengths-based approach and intensive instruction in English language and literacy, academic subjects, and the arts.

What we do

As a nonprofit middle school, GVP's full-day, tuition-free academic program serves refugee girls from all over the world. Our innovative educational model was designed specifically for refugee girls who have had their education interrupted and have recently been resettled in the U.S. Recognizing the inequities that exist in traditional educational settings for newcomer students, English Language Learners, and other marginalized groups, the GVP model was created as an intervention - a way of doing education differently. As a result, our model is unique in its approach to removing the barriers that refugee learners face and amplifying their voices as young leaders. We provide a three-year program, focused on English language literacy, core academic subjects, and the arts, in the context of a compassionate community and a STEAM (science, technology, engineering, arts, and mathematics) framework. Our approach is intensive and highly individualized, emphasizing creativity, critical thinking, communication, collaboration, and confidence.

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