Email Marketing Copywriting

Help Cambio Labs engage their community with an email series that gets their message across in a clear and compelling way.
Cambio Labs
Astoria, NY, USA
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Cambio Labs
Astoria, NY, USA

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Posted January 28th

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Project details

What we need
  • Well written copy for an email series (3-5 emails), or significant edits to an existing campaign
Additional details

In 2022, we will be piloting our first social entrepreneurship program with a cohort of high school students in the Bronx, NYC, while also working to onboard more schools for the 2022-23 school year.

An email campaign would be useful to share:

- Details about our pilot program to inform supporters and potential donors
- Marketing messages targeting schools that want to sign up for 2022-23 programming
-Fundraising messaging for donors and philanthropists
-Thought pieces and practical tips

What we have in place
  • We currently have a Mailchimp account and previous campaigns, which should make it easy for you to get started. We also have company documents, sites, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to sponsor 85% of the funding required for running 1 free social entrepreneurship program at a high needs Title 1 school.

A successful email campaign can help us increase our visibility with schools and donors. This can help us convert more schools into customers and users - affecting hundreds of students in 2022 - 2023. A successful campaign can also help us secure more funding from donors that can be used to sponsor more free programs for underserved teens.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides examples of existing communications and marketing materials such as links to website and social media, brochures, and other collateral
  • Volunteer Manager provides brand messaging guide and marketing strategy (if applicable)
1
Milestone 1: Information Gathering
  • Volunteer Manager and Professional connect to discuss goals of email marketing, target audience, and desired style and tone of writing
2
Milestone 2: First Draft
  • Professional shares first drafts of email copy with Volunteer Manager for feedback with respect to style, tone, clarity, and length
3
Milestone 2: Finalize Copy
  • Professional incorporates feedback and submits final copy for review
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About the org

Cambio Labs
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Our mission

Cambio Labs creates educational technology and curricular programs that transform students into social entrepreneurs, designers for impact, and community activists.

What we do

We develop professional networks, training, and curriculum for schools and teachers to bring social innovation and "change-centered" education into their classrooms. We also develop digital toolkits and virtual learning platforms that enable students and teachers to engage in transformative, project-based learning at a distance.

In launching our pilot programming for the 2022-23 school year, Cambio Labs will roll out the Journey Program - a social entrepreneurial course and youth startup incubator for high schools.

Testimonials

J Marie provided excellent, professional copy, and leverage her marketing skills and knowledge of school networks. I am certain that her work will not only be great copy for our website, but will help us acquire new school partners that may be interested in our educational programs. Thank you Marie for your passion and professionalism!
Sebastian M.
Sebastian M.

Founder & CEO

Email Marketing Copywriting Project

(No testimonial has been submitted by J. Marie)
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