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Social Media Content Calendar

Help Circle of Care, St. Louis get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Circle of Care, St. Louis
Hazelwood, MO, USA
Circle of Care, St. Louis
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Circle of Care, St. Louis
Hazelwood, MO, USA

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5 Followers
Cause
Human services
Skills
Digital marketing Social media

Posted August 15th

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What we have in place
  • We currently have a Facebook page that we post on weekly, which should make it easy for you to get started. We also have social media content, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to purchase essential items for seniors with limited income.

Sharing specific stories about how donations translate into tangible benefits for the community we serve is one of the most effective ways of showing our supporters how much we appreciate them, and of encouraging them to keep giving.

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Circle of Care, St. Louis
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Causes
Human services Health & nutrition
Posted by
Yolanda H
Yolanda H.

Executive Director

Our mission

Our mission is to provide unparalleled public health care services while respecting the unique needs of our culturally diverse clientele through stewardship, honor-driven values, and a genuine desire to serve.

We are committed to partnering with families, caregivers, and community entities that embrace the philosophy and mission to reduce social, economic, and health disparities.

What we do

We promote the well-being of all older adults and adults with disabilities and help make life a more fulfilling and enjoyable experience. We also strive to influence the way people think about aging and the valuable contribution older people make to society.

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