Help Rural Economic Assistance League (REAL) bring marketing materials to life with a compelling visual or a custom illustration that conveys the defining characteristics of their organization.
Rural Economic Assistance League (REAL)
Alice, TX, USA
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Rural Economic Assistance League (REAL)
Alice, TX, USA


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Posted April 20th

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Project Details

What We Need
  • A high-resolution digital version of an illustration that can be used across multiple channels (web, print, and/or merchandising)
Additional Details

Looking for something unique and creative that intertwines transportation and education. We would like something colorful and bold to use on brochures, marketing materials and digital ads. The project is about eliminating the barrier of transportation for students to higher education so it is for an older crowd. We are not a school bus but want the message to be about getting a ride to school.

What We Have In Place
  • We currently have basic brochures, which should make it easy for you to get started. We also have a name for the project and colors, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to perform more outreach in the nine county region we are responsible for and reach more families and students who need transportation to fulfill their goals and improve their lives.

This grant was awarded to us after years of applying to help students in the rural areas of the Coastal Bend of Texas attend college/training/school. Students in this area often opt out of attending college or the program of their choice because of lack of transportation. They have told us about having to miss class and eventually drop out because they cannot afford to drive to school. We need to help these students achieve their goals and better the lives of themselves and the community.

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager sends Professional existing branding or marketing materials
  • Volunteer Manager provides Professional with relevant background information on the Organization, mission, and core values
Milestone 1: Brainstorm
  • Professional and Volunteer Manager meet to discuss goals, target audience, and how the illustration will be utilized
  • Volunteer Manager and Professional align expectations for the initial drawings and agree upon a timeline
Milestone 2: Preliminary Sketching
  • Professional drafts and presents three concepts for the Organization’s illustration
  • Volunteer Manager chooses a favorite concept and provides up to two rounds of feedback, which the Professional uses to refine the Illustration
Milestone 3: Presentation of Deliverables
  • Professional delivers a final version of the Illustration in digital form
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About The Org

Rural Economic Assistance League (REAL)
Our Mission

R.E.A.L. is the leading regional rural organization providing compassionate community-driven solutions by serving, so that EVERYONE has a fulfilling-independent quality of life.