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Social Media Audit

Help Georgia Writers assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Georgia Writers
Kennesaw, GA, USA
Georgia Writers
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Georgia Writers
Kennesaw, GA, USA

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Cause
Arts & culture
Skills
Social media

Posted January 14th

Social Media Audit

Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

We're in need of expanding our reach via social media. This will help us bring people to our programming.

What we have in place
  • We currently have social media accounts, which should make it easy for you to get started. We also have templates, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to fund more writing projects.

This project is important because social media can grow our audience substantially.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

Georgia Writers
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Causes
Arts & culture Education
Posted by
Jenny S
Jenny S.

Executive Director

Our mission

Georgia Writers Association's mission is to connect creatives across the state of Georgia and beyond, to uplift marginalized voices, facilitate accessibility within the community, and connect writers so that they can learn from each other.

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