Email Layout & Template

Help GripTape design and setup a structured layout for one marketing email based on their visual guidelines.
New York, NY, USA
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New York, NY, USA


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Posted November 19th

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Project Details

What We Need
  • Design of one email marketing template based on the Organization's visual branding guidelines
Additional Details

GripTape has sent our periodic newsletter updates through Mailchimp over the past several years, and we are now closing out our fifth year of programming and want to celebrate what we've learned and accomplished as well as share where we're headed. We're looking for support to freshen up our newsletter look and to develop a resource we can adapt to adult and youth audiences. We have brand guidelines and a logo as well as an extensive collection of photos and videos to draw from.

What We Have In Place
  • We currently have a logo, brand guidelines, and many photos and videos, which should make it easy for you to get started. We also have a Mailchimp account and engaged team, and the ability to provide any other information you need.
How This Will Help
This project will save us $1,608 , allowing us to directly sponsor more youth to pursue a self-designed learning project aligned with their passions.

We want to send an annual update to our adult and youth partners to celebrate our achievements over the past five years. Since summer 2016, we have grown from a small startup nonprofit initiative serving nine youth to a fully independent 501(c)(3) with an alumni community of over 1500 young people. We have a 3-year research partnership with a major university, and our model is increasingly in demand by education and youth development leaders. You can help us celebrate!

Project Plan

Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager shares relevant and prepared email copy for the email to be sent
  • Volunteer Manager grants Professional access to Organization’s email marketing software
Milestone 1: Template Creation
  • Professional delivers first draft
  • Volunteer Manager provides 1 round of feedback, which Professional incorporates
Milestone 2: Final Draft & Training
  • Professional delivers final version
  • Professional provides training on how to use template to create future emails
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About The Org

Posted by
Catherine H.

Chief Operating Officer

Our Mission

GripTape envisions a future in which youth-driven learning is a powerful force, playing a greater role for young people than that of formal learning environments. A world where all young people have the opportunity to pursue their own interests; demonstrate their confidence and competence by seizing their own learning; and where youth demand and are afforded respect for their own learning pursuits.

We offer youth-driven learning experiences through resources, respect, and authority for teenagers who have interests but often lack resources and opportunities so that they can pursue their interests and develop greater agency.


Laura was great to work with — creative, communicative, organized, and willing to try out new tools. I recommend her highly!
Catherine H.
Catherine H.

Chief Operating Officer

Email Layout & Template Project

(No testimonial has been submitted by Laura)