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Flyer Graphic Design

Help Art on Wheels create customized visual design collateral to supplement their marketing materials.
Art on Wheels
Richmond, VA, USA
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Art on Wheels
Richmond, VA, USA

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Posted October 27th

Project details

What we need
  • Original design for one flyer provided in a high-resolution format (jpeg, pdf, etc.)
  • Accurate, print-ready specifications
  • Note: This project does not include printing
Additional details

Art on Wheels is looking for a postcard design (focusing on the front of the postcard) to use for our end of year fundraising appeal. We have a community gallery exhibit in January 2022 with work responding to the Paul Klee quote "a line is a dot that went for a walk." It would be great if the appeal graphic tied into that, but what is overall more important is that the graphic is playful and hopefully has an interactive component that allows the recipient to make art.

What we have in place
  • We are able to provide the volunteer for this project with more detailed information about who our organization partners with and the target populations of our programs. We don't have an unlimited budget, but if the volunteer had a more complex idea that could make our postcard fun and engaging for the recipient we are very open to those ideas.
How this will help
This project will save us $1,792 , allowing us to continue serving and connecting our communities through the arts.

Our end of year fundraising appeal does provide a financial boost for the start of the following year and gives us the opportunity to connect with our donors. We opted not to engage in this way last year and would like to return to this type of donor connection with something fun and memorable.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and visual brand guidelines or examples, and finalized copy or concept for the flyer
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager meet to discuss goals of flyer and target audience and distribution
2
Milestone 2: Design Development
  • Professional drafts initial flyer design and sends to Organization for up to 3 rounds of review and feedback
3
Milestone 3: Final Draft
  • Professional delivers final, designed version in desired electronic format
  • Professional advises on best practices for printing
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About the org

Art on Wheels
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Posted by
Kathleen O.

Interim Executive Director

Our mission

Art on Wheels enriches lives by sharing diverse artistic experiences in communities with limited access to the arts.

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