Social Media Content Calendar

Help Youth Radio DBA YR Media get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Youth Radio DBA YR Media
Oakland, CA, USA
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Youth Radio DBA YR Media
Oakland, CA, USA

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Posted October 26th

Social Media Content Calendar

Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What We Have In Place
  • We currently have Sprout Social, which should make it easy for you to get started. We also have voice development in progress, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to reach out to more contributors and pay them for their efforts which fuels up our content.

Reach target audiences and build on secondary audiences.

Project Plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Youth Radio DBA YR Media
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Posted by
Angela S.

Director of Communications

Our Mission

YR Media (formerly Youth Radio) is a national network of young journalists and artists who create news and arts content that changes lives and transforms conversations. Our mission is to launch low-income youth on career pathways by engaging them in project-based learning opportunities, creative expression, professional development, and health and academic support services.

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