Logo Design & Visual Brand Identity
Logo Design & Visual Brand Identity
Project details
What we need
- Consultation regarding the Organization's current branding and desired branding objectives
- Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
- High-resolution logo delivered electronically (in formats for digital and print use)
Additional details
We are seeking an upgrade to our overall graphical appearance for our website, social media and print products. We specifically need a refreshed logo for uses online where our horizontal logo doesn't fit well into profile images for social media accounts and digital advertising. Also, we are in the process of redesigning our website and we need to set up standards before we can move forward with this project.
What we have in place
- We currently have our existing logo in several file formats, which should make it easy for you to get started. We also have a general color and font scheme, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to pay for CMS software to improve our website's functionality.
Updating our logo design and visual brand identity will help us make our website more reflective of the professional nature of our gallery and provide a more consistent visual recognition across digital platforms and in print. There are so many other Artspace's out there, so branding is vital to make us stand out of the crowd to help us fulfill our mission to promote the understanding and awareness of contemporary art.
Project plan
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