Social Media Content Calendar

Help Ellie Fund get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Ellie Fund
Needham Heights, MA, USA
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Ellie Fund
Needham Heights, MA, USA


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Posted September 17th

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Social Media Content Calendar

Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional Details

Ellie Fund has so much happening on behalf of women and families who are enduring breast cancer and its difficult and costly treatment, but we don't have the expertise to get the word out! We have the platforms, and we do post, but it's painful. We're seeking help to teach us how to make this process easier and more effective. After all, who wouldn't want to know that this morning we canned Ellie Ale, a beer dedicated by Brockton Beer Company for breast cancer awareness month in October!?

What We Have In Place
  • We currently have all the important platforms up and running, which should make it easy for you to get started. We also have lots of video, photos and other content, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to provide 4 families 3 months of groceries, prepared meals, transportation to medical appointments and childcare for 3 whole months while mom is in treatment.

Because everyone if affected by breast cancer, and many want to get involved in the cause to help those in need. Getting our voice out there will give others a chance to learn and give in some way and raise awareness of our totally unconditional services. AND help us raise needed funds.

Project Plan

Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Ellie Fund
Posted by
Danna R.

Director of Development

Our Mission

Ellie Fund's mission is to provide essential support services to breast cancer patients to ease the stresses of everyday life, allowing the focus to be on family, recovery and healing. Providing nutritional and grocery assistance, healthy prepared/delivered meals, transportation to medical appointments, childcare reimbursement, housekeeping and integrative therapy services free of charge helps to relieve a patient's burden while in treatment. Ellie Fund is honored to assist breast cancer patients residing in and/or receiving treatment in Massachusetts. Ellie Fund supports patients and all members of their household-3 months for a curative breast cancer diagnosis and 6 months for metastatic cancer.

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