Website Copywriting

Help Safos Dance Theatre improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Safos Dance Theatre
Tucson, AZ, USA
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Safos Dance Theatre
Tucson, AZ, USA


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Posted July 19th

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Project Details

What We Need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional Details

We are seeking copy editing for our non-profit dance company website which is hosted on wix. We have new information that we would like to include and old information we would like to remove from the site and would love editing and copywriting support with SEO.

What We Have In Place
  • We currently have a live website, color palette, copy, SEO keywords, images, which should make it easy for you to get started. We also have staff members to support this project, and the ability to provide any other information you need.
How This Will Help
This project will save us $6,073 , allowing us to support our larger Latinx community with professional development opportunities, workshops, artistic opportunities, and community gatherings through our yearly initiative titled, Dance

This project is important because it provides website marketing and clearly written content that supports a larger narrative centering Latinx bodies, aesthetics, and experiences from the U.S. Southwest on concert dance stages, where such themes are rarely seen. A website copywriter will help Safos professionally present content that represents the cultural diversity of the US/Mexico borderlands, to funders, theatres, and other important parties that may support this needed work.

Project Plan

Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
Milestone 2: Final Draft
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About The Org

Safos Dance Theatre
Posted by
Coley C.

Admin Assistant

Our Mission

Safos Dance Theatre is a small non-profit dance company founded in Tucson in 2009. Safos' mission is to create contemporary artistic forms that reflect the common experiences of our diverse community. Focusing predominately on Latinxs, Safos provides a safe space for artists, encourages innovative movements, and uses non-traditional forms and body types to represent the cultural diversity of the US/Mexico borderlands.

What We Do

Safos Dance Theatre fulfills our mission by offering programs that 1) support the work of Latinx dancemakers and 2) introduce the work of Latinx dancemakers to new audiences in Arizona.

As a small organization, Safos partners/collaborates with other Latinx serving and/or Arizona-based organizations to offer programs that fulfill our mission.

Current programs include: 1) Dance in the Desert (DITD): A Gathering of Latinx Dancemakers which Safos is a collaborator/partner. 2) Las Fronterizas project which is a multiyear multidisciplinary (dance, theater, digital arts) project in collaboration with Rising Youth Theatre (Phoenix), Border Arts Corridor (Douglas), and Teatro Komos (Guatemala City). 3) Support the creation and development of "Stories from Home" a new evening length dance piece by choreographer Yvonne Montoya. Featuring an all Latinx cast, SFH is a series of works inspired by oral histories collected from Montoya's family members. The dances are physical embodiments of the SW Latinx oral traditions; each piece is a story.

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