Membership Strategy

Help BMEN Foundation develop a strategy to bring in new members, or improve their current membership program, to increase engagement and support their fundraising and community-building goals.
BMEN Foundation
Lower Allston, MA, USA
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BMEN Foundation
Lower Allston, MA, USA

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Posted May 25th

Project details

What we need
  • A Membership Strategy document of 2-4 pages, including analysis of the Organization’s current membership program, step-by-step guide to a new or improved program, growth goals and creative outreach strategies
What we have in place
  • We currently have have a list of email contacts, which should make it easy for you to get started. We also have a list of individuals who attend our monthly program, and the ability to provide any other information you need.
How this will help
This project will save us $5,848 , allowing us to run more programs

I believe very strongly in building up black men who can continue the work of supporting each other

Project plan

P
Prep: Distribution of Prep Materials
  • Professional connects with Volunteer Manager to discuss current membership program (if applicable), development goals, potential budget for building a membership program, and growth goals
1
Milestone 1: Information Gathering
  • Professional and Volunteer Manager develop and execute an in-depth SWOT (strengths, weaknesses, opportunities and threats) around an existing or potential membership program
  • Professional surveys existing and potential members through focus groups and/or one-on-one interviews to obtain qualitative data
  • Professional conducts independent market analysis to research the target market, competition, and peer organizations' membership development strategies
2
Milestone 2: Drafting Document
  • Professional creates a strategy document that includes proposed member cultivation and engagement recommendations, communications and outreach strategies, and related ongoing programs
  • Volunteer Manager reviews and provides feedback which the Professional incorporates
3
Milestone 3: Presentation of Final Deliverable
  • Professional delivers the final document
  • Volunteer Manager and Professional conduct a wrap-up meeting and discuss next steps for implementation of this strategy
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About the org

BMEN Foundation
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Our mission

B)MEN is an inclusive group of Black men working to mobilize all Black men regardless of class, national origin, immigration status, age, sexual orientation, sexual identity, or gender expression. Our network provides culturally responsible discussion groups, conferences, and community action for black men seeking to build a community free of assault and harassment, toxic masculinity, homophobia, transphobia, and, other social constructs that halts our progression.

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