Logo Design

Help Karen's Club elevate their visual identity with a new or refreshed logo.
Karen's Club
Brooklyn, NY, USA
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Karen's Club
Brooklyn, NY, USA

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Posted May 4th

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Project details

What we need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
What we have in place
  • We currently have brand colors and a v.1 logo, which should make it easy for you to get started. We also have a working website and a few other existing assets to share, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to further invest in reaching communities who can benefit from our services.

We need a logo that really represents our mission and can visually communicate what we are trying to achieve. Communicating information in a clear, simple and trustworthy way is core to what we do, and this should start with our logo.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
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About the org

Karen's Club
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Posted by
Nava F.

Co-Founder / COO

Our mission

Our mission is to empower patients of color with the knowledge and trust to pursue clinical trials that can save or extend their lives.

Testimonials

Benny was kind, thoughtful, endlessly good-humored and wonderfully responsive to feedback. He stuck through us via numerous rounds and really heard us throughout the process. Working with him was such a pleasure and we're really excited about the result!
Nava F.
Nava F.

Co-Founder / COO

Logo Design Project

(No testimonial has been submitted by Benny)
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