Website Copywriting

Help Inner Strength Education improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
Inner Strength Education
Philadelphia, PA, USA
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Inner Strength Education
Philadelphia, PA, USA

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Posted April 27th

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Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

Our updated website is just about to be completed and launched. We have a keyword map and 3 new pages of copy that need to be written for our new Mobile App, Self-Care program for teachers, & Research Results on our program. We have info/draft copy for each. Looking for a great SEO savvy writer to write 3 great pages for these sections.

What we have in place
  • We currently have SEO map, draft copy, new site on staging web platform, which should make it easy for you to get started. We also have good stats, testimonials, and reference articles &, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to focus on working with more teens in the classroom in the summer and fall.

We are so excited about the growth in our program this year, the launch of a new mindfulness app for inner city teens, and positive research - and we don't have the time to communicate it! So need a little support sharing good news with our funders, schools, and city officials.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

Inner Strength Education
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Posted by
Amy E.

Founder & Executive Director

Our mission

We cultivate the minds, hearts, and actions of youth through mindfulness and a developmental perspective on life.

Our vision is of a world in which all young people are supported to realize their higher potentials and create a world of beauty and benefit to all.

What we do

We provide educational tools and programs to both students and teachers/administrators that broadens teens perspectives on life, enhance their sense of possibility, and ground them in an experiential understanding of higher human potential. We also work with teachers and administrators to support them in understanding and managing secondary stress.

These new skills directly contribute to positive outcomes including: improved school attendance, increase in focus, stress reduction, decreased psychological issues, and increases in curiosity and joy.

Testimonials

It was a delight working with MJ, she understands the world of content marketing and SEO and designed a small plan to show case one of our programs. We'll now replicate that strategy on the rest of our key offerings. Thank you so much!
Amy E.
Amy E.

Founder & Executive Director

Website Copywriting Project

Great non profit to work with. In particular, content creation was very streamlined, since the founder Amy has a ton of informational resources available (via her podcast, for example) to work from.
MJ P.
MJ P.

Volunteer

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