Logo Design & Visual Brand Identity

Help Long Beach Immigrant Rights Coalition elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
Long Beach Immigrant Rights Coalition
Long Beach, CA, USA
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Long Beach Immigrant Rights Coalition
Long Beach, CA, USA

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Posted April 12th

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Logo Design & Visual Brand Identity

Project Details

What We Need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional Details

We are looking for someone who is willing to work with us closely to come up with a new logo for our organization. We want to stop using our current logo.

What We Have In Place
  • We currently have updated organizational mission and values, which should make it easy for you to get started. We also have a dedicated staff member dedicated to this project, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,817 , allowing us to invest in our existing programs.

This project is extremely important because we are updating our organizational identity. Therefore, we are excited for the possible new changes. We want to reflect the work that we do within immigrant rights. This will allow for our membership and base to grow and make a bigger impact in our region.

Project Plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About The Org

Long Beach Immigrant Rights Coalition
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Posted by
Maribel C.

Communications Director

Our Mission

We are a grassroots network of community organizations and individuals working for just immigration policies and practices that respect human rights and the dignity of immigrants, through education, services, and advocacy.

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