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Facebook Ads Set Up

Help Random Hacks of Kindness Junior, Inc. promote their mission, acquire new donors, and reach new people interested in their cause with Facebook Ads.
Random Hacks of Kindness Junior, Inc.
Woodbury, CT, USA
Random Hacks of Kindness Junior, Inc.
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Random Hacks of Kindness Junior, Inc.
Woodbury, CT, USA

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Cause
Education
Skills
Digital advertising Digital marketing

Posted February 15th

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Facebook Ads Set Up

Project details

What we need
  • Creation of a Facebook Ad Campaign for a pre-determined number of ads including advertising objectives, target audience, budget, and schedule
  • Training on how to successfully update, monitor, and measure the performance of your ads on Facebook
  • Facebook pixel creation, if appropriate
Additional details

Looking for someone to review our current (and past) Facebook ad campaigns to help us set up better ads in the future.

What we have in place
  • We currently have Ad account, which should make it easy for you to get started. We also have pictures and other media, and the ability to provide any other information you need.
How this will help
This project will save us $3,607 , allowing us to pay for the adds that we will be running on facebook thus impacting more children across the Northeast

We need ways to expand our reach outside of our current service area. Since we are providing our services virtually now (via Zoom) we are looking to grow our base.

Project plan

0
Prep: Information Gathering
  • Volunteer Manager and Professional connect to discuss the Organization’s current Facebook marketing strategies (if any), advertising objectives/ define call to action, and ideal target audience
    *Volunteer Manager shares available budget and schedule, as well as target audience email list (if applicable) with Professional
  • Volunteer Manager grants Professional access to the Organization’s existing Facebook account
  • Volunteer Manager and Professional agree on a set number/variations of ads for the Professional to create for the campaign
1
Milestone 1: Campaign & Ad Set-Up
  • Professional begins campaign set up by selecting a campaign objective
  • Professional creates ad set based on specific audience, detailed targeting, placements, and selects daily budget and schedule determined by Volunteer Manager
2
Milestone 2: Ad Creation & Feedback
  • Professional creates Facebook ad(s) and links to desired landing page (if any)
  • Professional shares ad(s) with Volunteer Manager and receives feedback
  • Professional incorporates feedback and submits ad(s) for Facebook review
3
Milestone 3: Tracking & Analytics
  • Professional trains Volunteer Manager how to track and analyze Facebook Advertising performance
  • Professional explains to Volunteer Manager how to update Ad Set, including how to turn off ad sets instead of deleting them
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About the org

Random Hacks of Kindness Junior, Inc.
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Causes
Education Science & technology
Posted by
Patrice G
Patrice G.

Founder/Executive Director

Our mission

The mission of Random Hacks of Kindness Junior, Inc. (RHoKJr) is to empower students to use technology to positively impact the challenges facing local nonprofits in their communities. We do this by hosting one-day hackathons around the state where 4th-8th grader are paired with computer science mentors and nonprofit representatives to develop prototype smartphone apps for local charities. Using an MIT developed coding tool students will learn the basics of app design, as well as the ideation and brainstorming process required to build a successful prototype mobile application. All students regardless of their computing background are welcome.

Testimonials

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The pixel