Social Media Content Calendar

Help Matahari Women Workers Center get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Matahari Women Workers Center
Jamaica Plain, MA, USA
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Matahari Women Workers Center
Jamaica Plain, MA, USA

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Posted February 2nd

Social Media Content Calendar

Project details

What we need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What we have in place
  • We currently have myself and another team member ready to work with you!, which should make it easy for you to get started. We also have existing assets, and the ability to provide any other information you need.
How this will help
This project will save us $4,212 , allowing us to reach more contacts and amplify our message and win new policy change for economic empowerment of women working in low wage industries.

Will help us engage with our base of survivors to take action to change policy and laws!

Project plan

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Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About the org

Matahari Women Workers Center
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Our mission

Matahari Women Workers Center is a grassroots organization working to end the exploitation of women and femme workers by organizing domestic and tipped workers.

What we do

Through popular education and leadership development, we work to mobilize our multilingual base, coalition partners and allies in order to develop local and national campaigns, and change policies and narratives impacting our community. Since our founding in 2002, we have grown into the largest non-union community organization representing and power building specifically with women workers in Massachusetts.

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