Market Analysis
Indigenous Education Foundation of Tanzania
Indigenous Education Foundation of Tanzania
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Market Analysis
Project details
What we need
- A written analysis of the Organization's position in the community it serves and its ability to address identified needs/problems for its beneficiaries
- A summary of the Organization's strengths and weaknesses, related to its program goals as needed
- A summary of competitors or potential collaborators
- An appendix of all data gathered to perform analysis, including sources
Additional details
We are looking for a volunteer to conduct internal and external research to help us lay the groundwork for an updated brand and communications strategy, including:
* Landscape analysis
* Positioning recommendations
* Ideal Constituent Profile & Persona Empathy
* Value Propositions for each ICP
* Brand Personality
* Feedback on current messaging based on findings from above-mentioned research and analysis
What we have in place
- We currently have a detailed outline of the deliverables we are looking for, which should make it easy for you to get started. We also have more specifics on the bullet list provided in this posting, and the ability to provide any other information you need.
How this will help
This project will save us $10,948 , allowing us to invest in our Community Impact Model, reaching more primary schools with life skills education and sports, and supporting more alumni as local business owners, community leaders, and innovators
Having recently expanded our theory of change to include our broader Community Impact Model, this project will lay the groundwork for updating our branding and communications strategy to better represent and move our mission forward, thus helping us secure more funding to support our impact on students, their families, and community.
Project plan
Posted by
Lisa H.
Director of Operations
Our mission
Through quality education, we prepare youth to become inspired leaders, empowered to make a positive change in their communities.
What we do
IEFT operates Orkeeswa School, a community- based secondary school located in an under- served Maasai village in the Monduli Hills of northern Tanzania. By offering our students a diverse array of programs, opportunities and resources, we are developing a generation of well-rounded and inspired leaders in Orkeeswa Village, who are equipped and motivated to make a positive impact on their communities. Each member of IEFT’s international and Tanzanian staff is dedicated to supporting the growth and development of Orkeeswa’s over 225 students.
