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This project was completed on Feb 10, 2021
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Matched with JIM P.
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See the Impact story
Press Release
Shakespeare Dallas
Press Release
Project details
What we need
- 1-2 page press release that can be distributed to news outlets
Additional details
We are announcing a new brand identity ahead of an exciting year of programming and the commencement of our 50th season this fall. We need a press release that can capture information on the rebrand and why it's meaningful as well as preview our upcoming events.
What we have in place
- We currently have a rough sketch of the information we'd like to include, which should make it easy for you to get started. We also have synopses of our upcoming productions, and the ability to provide any other information you need.
How this will help
This project will save us $1,348 , allowing us to focus our efforts on building out our programs and productions. It also allows us to continue to offer low-cost tickets to the community.
This project helps us build awareness for our organization and its mission.
Project plan
Posted by
Marie F.
Director, Community Engagement
Our mission
Using Shakespeare's works as a cornerstone, our mission is to bring fun and accessible indoor and outdoor theatre, integrated school programs, and cultural enrichment for people of all ages and backgrounds.
What we do
In 1972, Robert "Bob" Glenn, inspired by New York Shakespeare Festival's egalitarian mission, performed a free one-man version of Hamlet at Fair Park's Band Shell and the Shakespeare Festival of Dallas was born. The company, now Shakespeare Dallas, brings accessible indoor and outdoor theater for people of all ages and backgrounds. Integrated school programs and cultural enrichment offerings have been added over the years.
Shakespeare in the Park has grown into four fully produced plays each year featuring classically trained actors. Since 1989, Shakespeare Dallas' main production has been in Samuell-Grand Park in southeast Dallas. With its outdoor venue and all-access ticket pricing policy, annual attendance numbers reach upwards of 30,000. 2019 saw the inaugural indoor Winter Season in the Dallas Arts District.
Since 1984, Shakespeare on the Go! has served 600,000 North Texas students with in-school arts education programming. One of the few programs in the area based on the works of Shakespeare and designed using the Texas Essential Knowledge and Skills (TEKS) standards, it has evolved into an elementary tour and a middle/high school tour, after school drama classes, summer camps and, more recently, digital arts education resources.
Added in 2006, the community engagement program Shakespeare Unplugged enhanced the company's mission to serve a diverse community of adults with targeted programming. It includes a book club, regular events and intensive acting workshops. 2017 saw the completion of a five-year partnership with AT&T Performing Arts Center in which Shakespeare's entire canon was performed in a staged reading format.
Staying true to mission through 2020's challenges, the company focused on filmed projects such as Shakespeare and the Suffragists, virtual events and digital classroom content.
Testimonials
(No testimonial has been submitted by Marie)
(No testimonial has been submitted by JIM)
