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Marketing Strategy Consultation

Help Minnesota Alliance with Youth brainstorm and plan ways to reach their target audience most effectively over a few phone calls.
Minnesota Alliance with Youth
Minneapolis, MN, USA
Minnesota Alliance with Youth
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Minnesota Alliance with Youth
Minneapolis, MN, USA

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Posted October 15th

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Marketing Strategy Consultation

Project details

What we need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences
  • A written summary of marketing goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: This project does not include the creation of content such as emails, print materials, or social media posts
What we have in place
  • We currently have materials, a website, staff to assist, and eagerness, which should make it easy for you to get started. We also have the ability to work directly with the young people involved, and the ability to provide any other information you need.
How this will help
This project will save us $2,998 , allowing us to utilize our limited resources to pay staff and provide stipends to the young leaders of the Minnesota Youth Council.

The work of the young leaders of our program, the Minnesota Youth Council, is incredible; changing how decisions are made, how youth experience education and how systems can be more inclusive. Helping us to communicate and educate the public about the impact of this work will allow it to grow, creating new opportunities for young people to lead across the state and the country.

Project plan

0
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About the org

Minnesota Alliance with Youth
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Causes
Education Youth development
Posted by
Kate S
Kate S.

Chief Advancement Officer

Our mission

Minnesota Alliance With Youth works in partnership with youth to ensure that ALL young people have equitable educational opportunities that foster their individual assets, honor their voices, and prepare them to reach their goals.

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