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This project was completed on Dec 15, 2020
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Matched with Jorge M.
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See the Impact story
Google Ads Set Up
Project details
What we need
- Set up of Google Ads
- Training for staff on how to monitor performance and update Google Ads going forward
- Optional: Set up integration between Google Ads and Google Analytics
Additional details
We set up a Google Ad grant a couple of years ago but the member of staff responsible - let it slide and so they've stopped it. I've been trying to restart it - even paid some agencies to help us get it off the ground but its still not live and I'm totally out of my depth with what I need to do and no budget left to help with this. I don't think the people who helped us really understood what our situation is & didn't really explain the limits of their knowledge till after.
What we have in place
- We currently have a functional website and are eligible for a Google Ad Grant, which should make it easy for you to get started. We also have a clearer understanding of our goals, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to put my resources and focus back into making documentaries and new stories about human rights
This has completely foxed three experts now so I'm getting desperate. The last person who didn't manage to get past Google's byzantine approval policy and the stricter requirements for Grant Ads advised "You need a candidate with strong Adwords experience to build out new campaigns in an existing account that adheres to Google Ad Grants Policies."
Project plan
Posted by
Sarah W.
Creative Director
Our mission
EachOther puts the human into human rights here in the UK. Our independent journalism, film-making and story-telling inform people about our rights and inspire people to speak up for them. In an often divided country, we amplify the everyday stories which show how much we all have in common.
In 2019, EachOther's website was visited by over a million people. In the five years since the charity was set up, we have broken news stories, launched viral videos and produced award-winning animations about human rights. Our team includes six staff and six trustees.
Testimonials
Jorge was absolutely wonderful to work with and sorted our problem that had foxed a number of other people. Would wholeheartedly advise you to work with him.
An amazing organization with an ambitious project. This type of mission is one of the most needed in our society. Independent journalism by an amazing team. Keep it up, guys. You rock!
