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Social Media Audit

Help Maria Droste Counseling Center assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Maria Droste Counseling Center
Denver, CO, USA
Maria Droste Counseling Center
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Maria Droste Counseling Center
Denver, CO, USA

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6 Followers
Cause
Health & nutrition
Skills
Social media

Posted July 30th

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Social Media Audit

Project details

What we need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
Additional details

We have built out a lot of content on our various social media pages, but are struggling to get new followers. Any support with increasing our follower base and overall engagement would be wonderful! Our current pages include Facebook, Instagram, Linkedin, YouTube, Twitter

What we have in place
  • We have several interns willing to take on social media work to sustain what you set up, and have several already-established pages.

    We have access to our logo and some SEO data already.

    I'll be happy to answer any questions you have!
How this will help
This project will save us $1,792 , allowing us to provide much needed therapeutic services for children, adults, and families throughout Colorado, regardless of their ability to pay. This amount could sponsor 20 sessions at $0 to the client.

Our organization provides counseling to community members regardless of ability to pay. In order to increase our client base, particularly with low-income clients, social media is a key avenue for being noticed and engaging with the community. We also get sponsorships through agreements to advertise via social media, so an increased follower base will directly increase our charitable revenue.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About the org

Maria Droste Counseling Center
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Causes
Health & nutrition Human services LGBTQ+
Posted by
HR
Heather R.

Volunteer Coordinator

Our mission

To provide high-quality counseling services to those in need, regardless of their ability to pay.

Testimonials

Read the Impact Story
Ciera's audit was comprehensive & timely, we really appreciate it!
Heather R.

Volunteer Coordinator

Social Media Audit Project

(No testimonial has been submitted by Ciera)
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