Social Media Content Calendar

Help Liberty's Promise get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
Liberty's Promise
Alexandria, VA, USA

Posted July 21st

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Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What We Have In Place
  • We currently have a vast collection of program photos, which should make it easy for you to get started. We also have profiles in different social media platforms, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to support more immigrant youth in their path toward fulfilling their dreams in their new home.

We understand social media to be an important component of non-profit growth. Implementing a social media calendar would allow us to reach potential donors and partners. Furthermore, we hope to continue sharing resources and information that benefits both alumni and current students.

Project Plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Liberty's Promise
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Our Mission

Liberty's Promise supports young immigrants in need while encouraging them to be active and conscientious American citizens. Our programs aim to make the immigrant experience an affirmative one for young newcomers while instilling in them a sense of pride and support for American ideals of democracy and freedom. By doing so, Liberty's Promise seeks to reaffirm our fundamental egalitarian and democratic traditions for future generations.

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