Social Media Content Calendar

Help Transitions Family Violence Services get a social media account up and running with 4 weeks of scheduled content ready to post, and a content calendar template they can use for months to come.
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Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
Additional Details

We are looking for assistance with managing our social media and messaging.

What We Have In Place
  • We currently have Facebook, Instagram and Twitter, which should make it easy for you to get started. We also have additional staff who can assist with great ideas, and the ability to provide any other information you need.
How This Will Help
This project will save us $4,212 , allowing us to invest in marketing and direct services

Domestic violence in on the rise and we need assistance messaging our services, engagement opportunity and to fundraise

Project Plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Transitions Family Violence Services
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Our Mission

The mission of Transitions Family Violence Services is to build safe and healthy families on the Virginia Peninsula by providing services to adult and child victims of domestic violence. We work to increase awareness by providing education, prevention programming and opportunities for community members to participate in our mission.

We envision a community that supports healthy relationships and violence-free life.

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