This project was completed on Aug 26, 2020
Matched with Ritika R
Matched with
Ritika R.

Social Media Audit

Help Tri-Town Council assess the current state of their social media pages and gain actionable recommendations on how to improve presence and engagement.
Tri-Town Council
Topsfield, MA, USA
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Tri-Town Council
Topsfield, MA, USA


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Social Media

Posted June 2nd

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Project Details

What We Need
  • Profile & page setup assessment of whether relevant information and fields are filled
  • Statistics on posts, engagement, and follower demographics
  • Evaluation of strengths and weaknesses as well as recommendations to improve
What We Have In Place
  • We currently have Instagram (2 sites), Twitter, Facebook (2 sites) and Tik Tok, which should make it easy for you to get started. We also have access to metrics for our facebook account., and the ability to provide any other information you need.
How This Will Help
This project will save us $1,792 , allowing us to invest in youth and community programming.

Social media is a critical communication channel and I want to assure we are using it effectively and efficiently.

Project Plan

Prep: Information Sharing & Goal Setting
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
Milestone 1: Initial Assessment & Feedback
  • Professional delivers an initial assessment of current social media performance, including relevant data insights and statistics around posts, engagements and demographics
  • Professional performs SWOT analysis of current social media presence
  • Volunteer Manager reviews draft and provides feedback to the Professional
Milestone 2: Deliver Final Recommendations
  • Professional documents specific recommendations for achieving a social media presence that meets the Organization's goals, and shares it with the Volunteer Manager
  • Professional answers any questions, and provides recommendations for next steps or finding assistance going forward
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About The Org

Tri-Town Council
Posted by
Meredith S.

Executive Director

Our Mission

Our mission is to reduce and prevent at-risk behavior and to strengthen the social and emotional well-being of Tri-Town youth. We collaborate with parents, schools, youth, law enforcement, community organizations and area resources to identify needs and provide proactive solutions which support and empower youth to make healthy and safe decisions.

What We Do

Through our student workshops, adult education programs, after-school enrichment and sponsored programs, we reach thousands of students, parents & educators each year.


Ritika was wonderful to work with on this project! The information she was able to procure and the recommendations she made for our social media accounts were thoughtful, clear and do-able. She laid out some concrete next steps for us to elevate our social media presence that were based on data and consideration of current activity. I appreciated her time and am grateful to her for her efforts!
Meredith Shaw
Meredith S.

Executive Director

Social Media Audit Project

It was an incredible experience working with Tri-Town Council, the volunteer Manager, Meredith Shaw is very supportive, kind and appreciated me for all the help in the project. It helped me to polish my skills too.
Ritika Ritika
Ritika R.


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