Logo Design

Help City of Marfa elevate their visual identity with a new or refreshed logo.
City of Marfa
Marfa, TX, USA
Unfollow
Log in to follow
City of Marfa
Marfa, TX, USA

0

Live Projects

1

Matched Projects
0 Followers

Posted April 14th

Project details

What we need
  • High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional details

We're looking to design a logo for our city swimming pool. Something to use in printed materials, social media, on merchandise, etc. Our town is well-know for it's minimalism and art, so we don't want anything too busy. Perhaps something a little vintage looking. For the shape, maybe a square.

What we have in place
  • We currently have a font that the city officials like, which should make it easy for you to get started. We also have someone who can answer questions quickly, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to update the pool with fresh paint and a heated pump and get some new furniture for swimmers.

Our city pool has long been neglected and we're hoping that investing in it, we can bring in more people to use it and it won't face being shut down year after year. Right now, some people don't even know the pool exists, so we think if we can get the word out and have an eye-catching logo for it, we'll reach a wider audience.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept
  • Professional creates up to 6 thumbnail sketches of rough ideas for client to review
2
Milestone 2: Logo Design
  • Volunteer Manager selects 3 of the design options and provides feedback
  • Professional takes sketches and creates up to 3 digital drafts for the logo design based on feedback, and shares with the Volunteer Manager for more feedback
  • Volunteer Manager selects 1 of the design options and provides feedback
3
Milestone 3: Final Design and Handoff
  • Based on feedback, professional creates the final logo design, and iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
Show more

About the org

City of Marfa
Unfollow
Posted by
Mandy R.

Director of Community Services

Our mission

to bring improvements for the best quality of life for citizens

The pixel