Logo Design
Logo Design
Project details
What we need
- High-resolution logo delivered in vector (.ai, .svg, .eps) and raster (.png, .jpg, .tiff) file formats for digital and print use.
Additional details
We require a color logo that is simple, bold, scalable, stampable and can be used in a variety of formats like print materials and powerpoint presentations. The logo must have our American Cancer Society logo embedded.
We have chosen a Lego Blocks theme with the tagline, "Building Blocks of Success". The logo will be used throughout our calendar year and at team meetings.
What we have in place
- We have an online visual assets and materials portal called Brand Toolkit. Our branding style guidelines are included along with a mountain of visual assets, company logos, flyers, pictures, posters, etc. It provides the assets and shows our artist past examples to get a feel of how we present our brand. Use of the site is free and users can set up their own unique IDs and passwords.
How this will help
This project will save us $3,002 , allowing us to ensure more money is devoted to our mission of saving lives and leading the fight for a world without cancer.
The logo will be used by our local volunteers during our training meetings with them. We will also utilize the logo in future communications to the team. It will help reinforce our message which will lead to more relevancy and income generated in our market.
Project plan
Our mission
The American Cancer Society's mission is to save lives, celebrate lives, and lead the fight for a world without cancer.
What we do
The American Cancer Society is a nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem. Our Global Headquarters are located in Atlanta, Georgia, and we have regional and local offices throughout the country to ensure we have a presence in every community.
While most people know us for our research, we do so much more. We attack cancer from every angle. We promote healthy lifestyles to help you prevent cancer. We research cancer and its causes to find more answers and better treatments. We fight for lifesaving policy changes. We provide everything from emotional support to the latest cancer information for those who have been touched by cancer. And we do it all 24 hours a day, 7 days a week.
Testimonials
Christine was a joy to work with. The work she produced was well aligned with our needs. It was artistic, yet was well within the parameters of what we set as expectations. She was patient with us as I had to reschedule our initial contact multiple times. I highly recommend Christine for future work.
It was an honor and a pleasure designing and working with Patrick and Debbie at the American Cancer Society West Region! They made it fun and easy!