Email Layout & Template (Series)

Help FamilyAid design and setup a structured layout for 3 marketing emails based on their visual guidelines.
FamilyAid
Jamaica Plain, MA, USA
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FamilyAid
Jamaica Plain, MA, USA

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Posted January 22nd

Email Layout & Template (Series)

Project details

What we need
  • Design of three email marketing templates based on the Organization's visual branding guidelines
Additional details

We want to create three email templates that we can use consistently in our communications:
-General Newsletter layout
-Program Specific Newsletter layout
-Letter from the President layout

What we have in place
  • We currently have a Mailchimp account, which should make it easy for you to get started. We also have sample emails we've sent in the past, and the ability to provide any other information you need.
How this will help
This project will save us $2,576 , allowing us to provide beds for five families moving out of shelter and into stable housing

As we try to raise more money we want to elevate our organizational profile and have consistent communications with supporters and donors.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager shares relevant and prepared email copy for emails to be sent
  • Volunteer Manager grants Professional access to Organization’s email marketing software
1
Milestone 1: Template Creation
  • Professional delivers first draft of emails
  • Volunteer Manager provides 1 round of feedback, which Professional incorporates
2
Milestone 2: Final Draft and Training
  • Professional delivers final versions
  • Professional provides training on how to use templates to create future emails and campaigns
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About the org

FamilyAid
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Posted by
Rebecca L.

Communications and Annual Fund Manager

Our mission

FamilyAid empowers parents and caregivers facing homelessness to secure and sustain housing and build strong foundations for their children's futures.

What we do

FamilyAid is the leading provider of solutions to family homelessness in Greater Boston, empowering parents and caregivers facing homelessness to secure and sustain housing and build strong foundations for their children's futures. We serve over 5,000 parents and children each year through our homelessness prevention, emergency shelter, and housing support programs. Our compassionate and resourceful staff work in partnership with parents to develop realistic, effective solutions that build on their families' individual strengths and address their unique challenges.

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