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Logo Design & Visual Brand Identity

Help State Charter Schools Foundation of Georgia elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
State Charter Schools Foundation of Georgia
Atlanta, GA, USA
State Charter Schools Foundation of Georgia
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State Charter Schools Foundation of Georgia
Atlanta, GA, USA

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Cause
Education
Skills
Graphic design

Posted January 16th

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Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

We have a nice logo, but we really need brand guidelines for colors, fonts, and the building blocks for documents and templates.

What we have in place
  • We currently have an awesome logo, which should make it easy for you to get started. We also have some documents we've started and a website, and the ability to provide any other information you need.
How this will help
This project will save us $3,607 , allowing us to give grants to our public charter schools!!

The State Charter Schools Foundation of Georgia is a fairly new organization and needs strong branding to be able to support state charter schools. We will be using marketing materials to communicate with foundations, lawmakers, possible donors, the public, and families. With so many organizations focused on education, we want to have strong brand identity to differentiate ourselves.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

State Charter Schools Foundation of Georgia
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Cause
Education
Posted by
Michele N
Michele N.

President

Our mission

Our mission is to support high quality sustainable state charter schools serving
children throughout Georgia by leveraging resources to help schools launch, build capacity, and grow.

Testimonials

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Dominique Y.
Dominique Y.

Volunteer

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