Print Materials Design

Help Massachusetts General Hospital for Children create customized visual design elements that complement written copy for printed communications and marketing materials.
Massachusetts General Hospital for Children
Boston, MA, USA
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Massachusetts General Hospital for Children
Boston, MA, USA

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Posted January 29th

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Project details

What we need
  • Designs for one piece of marketing or communications collateral (e.g., fact sheet, case study, event invitations)
  • Templates with accurate, print-ready specifications
  • Note: Please post an additional project if more than one piece of collateral is needed
Additional details

*We are looking to create a "Clinician Tip Sheet" that will outline steps clinicians need to take in order to use an updated computer-based medical record. This single page, double sided sheet will serve as a brief "how-to" overview guide for clinicians that want to learn to use the new features and tools in the computer-based medical record.
*Print-ready and can be uploaded for easy online readability
*Visually appealing with various colors and icons

What we have in place
  • We have all of the content (text and images) needed for the Clinician Tip Sheet. The focus of this project will be arranging this information in a coherent and appealing fashion. This will require creativity in arranging headers, inserting arrows, and other icons where applicable. The volunteer will be receiving feedback from our team on several opportunities.
How this will help
This project will save us $3,002 , allowing us to to expand our training efforts. Clinicians receive training from subject matter experts; however, additional resources, such as the tip sheet, can ensure efficient use of the updated medical record.

This program helps doctors provide the best weight management care for 2-12 year olds. We are updating the computer-based medical record to alert doctors if a child's weight is higher than is healthy and prompt them to counsel families in making healthy changes. This tip sheet will serve as a "cheat sheet" for clinicians as it will outline how to navigate the updated computer-based medical record. Clinicians can refer to the tip sheet when subject matter experts are unavailable.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides the Professional with a budget for print materials, finalized copy, high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager also provides images for desired deliverables (if applicable), examples of existing marketing materials and links to online presence (website and social media)
  • Volunteer Manager shares brand messaging guidelines (if applicable)
1
Milestone 1: Preliminary Concepts
  • Professional and Volunteer Manager discuss how print materials will be utilized, target audience, and style preferences
  • Professional develops preliminary sketches, and garners feedback from Volunteer Manager
2
Milestone 2: Graphic Creation
  • Professional drafts print materials, and incorporates any feedback into final product
3
Milestone 3: Final Draft
  • Professional delivers final versions in desired electronic format
  • Professional provides guidance on printing specifications (colors, size, etc.)
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About the org

Massachusetts General Hospital for Children
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Our mission

The Division of General Academic Pediatrics at Massachusetts General Hospital for Children is a research division dedicated to improving the health of children and adolescents. The division seeks to reduce and prevent chronic diseases and health disparities among children and improve the health of populations across the lifecourse through community advocacy, patient care, education, and innovations in research.

What we do

Our division conducts research programs that support the needs of populations from low-income communities, while looking to further understand obesity risk factors in the early stages of life. Below is a brief overview of two ongoing research projects we are conducting, and a description of our partnership with the Kraft Center for Community Health:

The First 1,000 Days Program aims to prevent the development of childhood obesity among mother-infant pairs in three community health centers. The program follows mother-infant pairs from early pregnancy until the child's second birthday and supports mothers in caring for their babies and themselves.

Engaging Fathers in the First 1000 Days project will leverage the extensive infrastructure created for the "First 1000 Days" Program to include a systematic intervention to enhance fathers' engagement in pregnancy and parenting, reduce fathers' own obesity-related health behaviors during this critical window of development, and address fathers' social determinants of health. The overall goal of the project is to influence weight and health trajectories, modify disease risk, and improve health care services for mother-father-infant triads from racial/ethnic minority and health disparity populations.

Rise & SHINE (Sleep Health in Infancy and Early Childhood) examines the inter-relationship of sleep, feeding and growth in infants and toddlers, while also looking at father involvement, co-parenting and parent-child sleep synchrony.

The Kraft Center for Community Health at MGH was established in 2011 to expand access to high-quality, cost-effective healthcare for medically underserved patients and communities. The Kraft Center leads several initiatives to improve health care and reduce disparities in the areas of addiction services, cancer care equity, and childhood obesity. Administratively housed at MGH, the Kraft Center is able to leverage an extensive network of internal and external partnerships to develop, deliver, and disseminate innovative programming to address today's most pressing public health challenges.

Testimonials

Scott is an excellent graphic designer with a sharp eye for detail. This is the second time my team has worked with Scott on a print materials design project. Both times around he was able to easily understand what we were looking for and provide suggestions throughout the development process. In this project, we provided Scott with images an text to create an informational one-pager. Scott was able to arrange the information in a coherent fashion that was both easy to understand and visually appealing. Most importantly, Scott was very patient throughout this iterative process. Our team wanted to make sure the handout was useful, appropriate, and appealing to our audience so we had various stakeholders review the handout and provide revisions. During every round of revisions, (even during the 10th and final round!), Scott happily made modifications in a timely manner and added his own personal touch of creativity. So far we have heard great feedback and will continue to refer to Scott for any design needs.
Fernanda N.
Fernanda N.

Volunteer Manager

Print Materials Design Project

(No testimonial has been submitted by Scott)
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