Storytelling
Storytelling
Project details
What we need
- A compelling narrative, or set of stories
- Persuasive copy that can be used in appeals to donors, annual reports, grant applications, and media relations
- Popular examples: Organization's founding story, a program achievement or milestone, a look back at the past few years, organizational backgrounder, etc.
- Note: This project is not intended to support your general content planning or marketing but there are several projects in our Marketing & Communications category which are a good fit!
Additional details
Would like to revisit and rebrand the way we write out requests for grants and how individuals talk about the organization. What stories are we missing that can captivate funders and volunteers to come on board. Additionally, looking at the way program staff talk about the agency as a whole. Are we utilizing all our talents in order for us to bring in more funding and/or volunteers to the table?
What we have in place
- We currently have formal written grant write ups and data, which should make it easy for you to get started. We also have the mission, vision, values and personal individual stories, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to continue providing our scholarship funds for our students in the 8th grade all the way to seniors in college.
We would like to know if we are capturing the messaging or storytelling that funders and the community want to hear. With each individual speaking on their experiences within the agency there can be information that is omitted. This project will help us create a story that can be utilized by all. Additionally, each staff member will then be able to see how they can weave their own stories to the agency as a whole in order to make it more personal.
Project plan
Testimonials
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