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Marketing Strategy Sessions

Help Ignite Technology and Innovation brainstorm and plan ways to reach their target audience most effectively.
Ignite Technology and Innovation
Chicago, IL, USA
Ignite Technology and Innovation
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Ignite Technology and Innovation
Chicago, IL, USA

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Cause
Community & economic development
Skills
Marketing

Posted December 6th

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Marketing Strategy Sessions

Project details

What we need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences.
  • A written summary of marketing goals, target audiences and channels to prioritize.
  • A starter plan of recommendations & actionable next steps to begin executing your strategy.
  • Note: this project does not include the creation of content such as emails, print materials, or social media posts.*
What we have in place
  • We currently have data on our marketing position that we have been using, which should make it easy for you to get started. We also have Social media planning documentation that can be used as ref., and the ability to provide any other information you need.
How this will help
This project will save us $5,048 , allowing us to use this savings towards our other projects that helps in developing our community.

The project is very important, as we are trying to reach more clients at this time. We would like to promote more since we are also expanding.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About the org

Ignite Technology and Innovation
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Causes
Community & economic development Science & technology
Posted by
Nikki B
Nikki B.

Executive Director

Our mission

IGNITE TECHNOLOGY AND INNOVATION IS 501(C)(3) NOT FOR PROFIT COMPANY THAT DEVELOPS TECHNOLOGY SPACES IN UNDERSERVED COMMUNITIES. WE CREATE A CO-WORKING AND SHARED OFFICE ENVIRONMENT THAT FUSES COMMUNITY BASED ORGANIZATIONS, BUSINESSES, TECH COMPANIES AND PEOPLE IN ONE SPACE. THE SPACES ARE UNIQUE BECAUSE IT OFFERS AFFORDABLE PROFESSIONAL AND HIGHLY TECHNOLOGICAL SPACE TO FOLKS WHO NORMALLY WOULD NOT HAVE THE OPPORTUNITY.

Testimonials

Read the Impact Story
Bruce was so easy and fun to work with. He provided us with so much SEO knowledge and resources and made sure we understood each of the topics that he discussed. We highly recommend working with Bruce.
Nikki B.
Nikki B.

Executive Director

Marketing Strategy Sessions Project

I enjoyed working with the Ignite Technology and Innovation team on a weekly basis to improve their online marketing strategy. Now they have the knowledge and tools they need to continue into the future.
Bruce J.
Bruce J.

SEO Strategist & Trainer

The pixel