Google Analytics Set Up & Training
Help Greater Pittsburgh Community Food Bank track activity on their website to get a clear sense of how visitors access and learn about their products and services.
Google Analytics Set Up & Training
Project details
What we need
- Setup of Google Analytics account and tracking codes for web assets (e.g. mobile apps, website, blog, social media)
- Training on how to track performance, set up reports and analyze the data collected online
- Set of guidelines for data collection, interpretation and analysis
Additional details
There are two goals for this project. Establish better tag tracking on our homepage, where there are multiple links to the same page to understand which of those links are actually being used.
Second we need help tracking links that lead away from our public facing website. To a Salesforce Community and to our own self hosted inventory ordering system.
What we have in place
- We have a list of all the places where greater tag management and tracking would be helpful. Additionally we have control over the two external websites that we want to better track.
How this will help
This project will save us $6,772 , allowing us to provide 33,860 meals to our neighbors in need.
This project will help us understand how we are engaging and connecting with the public and the partners we work with.
Project plan
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