Messaging Guidelines
Messaging Guidelines
Project details
What we need
- Boilerplate descriptions of Organization or program (50-, 100-, and 200- word versions)
- List of keywords to use & words to avoid when writing about Organization or program
Additional details
We need to create a powerful message to describe our agency succinctly, while moving people to become more involved with our agency. We offer a wide range of services, from preschool for 3 year-olds to Senior Housing for 93-year olds.
We often start will "Pio Decimo Center works across generations to combat poverty through education, through education, asset development, access to affordable housing, and case management." to describe what we do. It gets more complex as we try to explain further.
What we have in place
- We currently have existing flyers and program materials, which should make it easy for you to get started. We also have staff time, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to put more resources in direct client support.
We have been struggling to explain what we do and how we help families in a concise manner, as we offer such a large array of services. Tightening our message will help us be more effective in our marketing and fundraising efforts.
Project plan
Our mission
Catholic Community Services of Southern Arizona, Inc. strengthens children, adults, families and communities by providing help, creating hope and serving all. Valued actions include collaborating to provide services where gaps exist, encouraging and supporting self-reliance and self-determination through program design and raising community awareness of social issues. As an agency of CCS, Pio Decimo Center actively works with families across generations to reduce poverty through education, asset development, access to affordable housing, and case management.