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Social Media Set Up

Help The Graduate! Network, Inc. develop an online presence by creating a social media account on the right platform for their needs and teach them how to manage their accounts.
The Graduate! Network, Inc.
Philadelphia, PA, USA
The Graduate! Network, Inc.
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The Graduate! Network, Inc.
Philadelphia, PA, USA

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Cause
Education
Skills
Digital marketing Social media

Posted November 1st

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Social Media Set Up

Project details

What we need
  • Setup of professional social media profile(s) consistent with the Organization’s brand messaging in platforms like Facebook, Twitter, Linkedin, Instagram, etc.
  • Training for the Organization’s staff on how to manage social media account(s)
Additional details

A job description for the staff member who will handle social media ongoing.

What we have in place
  • We currently have a website, LinkedIn, facebook and Twitter accounts, logos, which should make it easy for you to get started. We also have content for these outlets, and the ability to provide any other information you need.
How this will help
This project will save us $2,397 , allowing us to immediately use the tools we need to lift up our work, even as we look to hire a specialist to carry on the social media work in the future.

Currently, we all pitch in to the best of our knowledge to manage our social media outlets but "we" are also responsible for many other lines of work and are not as uptodate on the technology as we would like to be. We don't have a person on staff who has the capacity to lead social media so we need it to be organized in a way that would allow We tried to set up a hootsuite account but couldn't figure it out - it seemed that platforms were changing and our permissions and access changed as well.

Project plan

P
Prep: Information Gathering & Goal Setting
  • Professional and Volunteer Manager connect to discuss the Organization's goals, target audience, and preferred social media channels (if any)
  • Volunteer Manager shares existing website, marketing messages for branding purposes, branding materials, logo and/or key images
  • Professional and Volunteer Manager agree on the best social media platform(s) to use
1
Milestone 1: Social Media Account Setup
  • Professional establishes social media accounts, completes “About Us” pages, and uploads logo and/or key images
  • Professional links the Organization’s website to the social media accounts (if applicable)
  • Volunteer Manager provides feedback, which Professional incorporates
2
Milestone 2: Social Media Training & Handover
  • Professional trains Volunteer Manager how to manage social media accounts and answers any questions
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About the org

The Graduate! Network, Inc.
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Causes
Education Diversity & inclusion
Posted by
Hadass S
Hadass S.

President and Co-Founder

Our mission

What if every person who didn't finish college had the resources to come back and earn a degree? Community by community, The Graduate! Network is leading a growing national movement to increase college completion among adults. Our mission is to increase the number of adults completing college, by engaging business, higher education, government, organized labor, workforce and economic development, community building organizations, social service providers, and college graduates to align existing resources, remove barriers, and create new pathways for adults to complete a college degree.

Testimonials

Read the Impact Story
(No testimonial has been submitted by Hadass)
The team was very responsive and easy to work with!
Nathan K.
Nathan K.

Volunteer

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