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Logo Design & Visual Brand Identity

Help One World Adventure Company elevate their visual identity with a new or refreshed logo, or other design choices such as colors, font styles, and graphics that reflect their mission and vision.
One World Adventure Company
Fort Payne, AL, USA
One World Adventure Company
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One World Adventure Company
Fort Payne, AL, USA

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Graphic design

Posted August 20th

Logo Design & Visual Brand Identity

Project details

What we need
  • Consultation regarding the Organization's current branding and desired branding objectives
  • Visual branding guidelines / style guide that include specific colors, fonts, and other graphic design elements to use in print and digital communications materials
  • High-resolution logo delivered electronically (in formats for digital and print use)
Additional details

I need a Logo and Brand Kit for Little River Waterkeeper. We are starting a new campaign for Wild & Scenic Little River.

What we have in place
  • We currently have a logo, which should make it easy for you to get started. We also have website https://littleriverwaterkeeper.org, and the ability to provide any other information you need.
How this will help
This project will save us $4,817 , allowing us to actually get this done. We can't cough up 5k! That's a lot of cash! But we really need it. Have a look. https://littleriverwaterkeeper.org

We are beginning a campaign for inclusion of Little River in the National Wild and Scenic Rivers registry. This redesign will give our organization a fresh look to reflect this exciting new campaign.

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides Professional with current logo (if available), branding guidelines, and any existing marketing/communications materials
  • Volunteer Manager sends Professional examples of logos, brands, and design elements preferred, and links to website and social media pages
1
Milestone 1: Brainstorm
  • Professional and Volunteer Manager connect to discuss the branding goals, target audience, and preferred design elements
  • Professional and Volunteer Manager agree upon a style concept and the detailed scope of deliverables (e.g., logo, custom graphics, updated style guide, new style guide, etc.)
2
Milestone 2: Logo Design
  • Professional drafts up to three different logo designs and shares with the Volunteer Manager for feedback
  • Volunteer Manager selects one of the design options and provides feedback
  • Professional iterates upon the design for final delivery, including versions of the logo for different uses (e.g., black & white, full color, and formats for print and digital use)
  • Professional delivers the final version of the logo including specifications for usage (colors, size, etc.)
3
Milestone 3: Visual Branding Guidelines / Style Guide
  • Professional drafts the visual branding guidelines, which features the logo design and a specific set of colors, fonts, and any custom graphic elements to be incorporated in future communications
  • Volunteer Manager reviews the draft guidelines and provides feedback
  • Professional incorporates feedback and prepares the final version
  • If custom graphics are included in the agreed-upon scope of work, the Professional provides them in high-resolution formats for digital and print use
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About the org

One World Adventure Company
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Causes
Environment Youth development
Posted by
William S
William S.

Little River Waterkeeper

Our mission

To Foster and Protect the pristine resource of Little River through Education, Advocacy and monitoring.

What we do

We spread "Little River Fever," an infectious condition that results in a desire for closeness and intimacy with, increased knowledge and understanding of, and the strong desire to go to and recreate therein - Little River.

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