Website Audit

Help Grow Ahead assess whether or not their current website is optimally supporting its mission and goals, and outline the scope for needed changes and improvements.
Grow Ahead
Portland, OR, USA
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Grow Ahead
Portland, OR, USA

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Posted September 18th

Project details

What we need
  • Feedback on the current website’s layout, user functionality, mobile-friendliness, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
  • Note: If you are looking for a more specific, in-depth audit of your website's design and usability, try our Website Usability Audit project
Additional details

I would love to get an expert opinion on how our website could be more accessible and user friendly!

What we have in place
  • We currently have a fully functioning wordpress website, which should make it easy for you to get started. We also have our organization goals, and the ability to provide any other information you need.
How this will help
This project will save us $4,762 , allowing us to continue to support small farmers as they combat climate change in their communities

We are an online crowdfunding platform so our website is the entire way that we are able to do our work. Having an attractive and intuitive website is essential.

Project plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Initial Review & Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About the org

Grow Ahead
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Our mission

We connect individuals and organizations directly to small-scale family farmer organizations in the global south through crowdfunding in order to support small-scale farmers address the challenge of climate change in their communities.

What we do

We team up with local partners, primarily fair trade and organic farmer cooperatives and NGOs, who lead the development and implementation of climate resiliency projects. We intend to bridge the resource and funding gap and will work in four key areas:

1) Facilitating a revolving loan program for farmer-developed resiliency projects, such as soil conservation and yield-boosting compost operations.

2) Raising funds for annual regional Farmer-to-Farmer exchanges. These exchanges will facilitate farm leaders' ability to share successes and resources. They will also produce written and multimedia resources, encapsulating farmer experiences and "takeaways" to share with other farmers.

3) Providing funds and resources for farm leader "multiplier" agroecology scholarships. Grow Ahead raises funds earmarked specifically to provide scholarships for women farm leaders and trainers to attend farmer-centric agroecology schools.

4) Raising funds for agroforestry systems.

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