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Matched with Philippe A
Matched with
Philippe A.

Website Audit

Posted by
Jeannine G.

Communications Coordinator

Posted Date
Jul 19, 2019
Location
Virtual volunteer opportunity
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Impact statement
This project will save us $6,772 , allowing us to pay for staff to visit communities we support to help them better seek redress.

Project Details

What We Need
  • Feedback on the current website’s layout, user functionality, visual design, content, and other key features
  • Clear articulation of the Organization’s goals for the website
  • Recommendations for improvements to help achieve the Organization’s desired goals
What We Have In Place
  • We currently have google analytics reports going back to Feb 2018, which should make it easy for you to get started. We also have a dedicated staff person, and the ability to provide any other information you need.
How This Will Help

Our website is the primary way people access our research and advocacy materials as well as the go to spot for potential donors. It serves a knowledgeable, specialized audience but may be too wordy for less motivated visitors and is not inviting to casual visitors or people or groups who might be interested in our campaigns

Project Plan

P
Prep: Goal Setting
  • Volunteer Manager provides overview of current website and any past analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session and gathers information on the Organization’s goals, target audiences and desired functionality or uses of the website
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Initial Review and Feedback
  • Professional reviews current website pages, site map, any past statistical research into site performance and available traffic data
  • Professional analyzes current site layout, visuals and content, and delivers a draft document detailing the strategies, objectives and recommended tactics for proposed changes to the website
  • Volunteer Manager reviews draft and provides feedback to the Professional
2
Milestone 2: Final Website Audit
  • Professional delivers final strategy to the Organization after incorporating feedback, and provides recommendations for future overhaul or redesign efforts, based on staff capacity and budget
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About The Org

Our Mission

Inclusive Development International works to advance social, economic and environmental justice by supporting communities around the world to defend their land, environment and human rights in the face of harmful investment projects. Through research, casework and policy advocacy, we hold corporations, financial institutions and development agencies accountable to their human rights and environmental responsibilities and work to promote a more just and equitable international economic system.

What We Do

The cornerstone of our approach is unravelling and exposing the financial and supply chain actors behind harmful investment projects. Upon request from community advocates, our researchers use the financial sector's own technology and tools to follow the money, identify pressure points for advocacy, and place this information in the hands of those whose lives depend on it.

We then work with communities over the long haul to prevent harms and secure justice by leveraging pressure points through sustained, multi-pronged, and evidence-based advocacy strategies. In doing so, we are increasing the financial and reputational costs for investors that enable and profit from human rights abuses and environmental destruction, creating a powerful deterrent for irresponsible investment.

At the same time, we campaign at the policy level to change the way development institutions, the financial sector, and multinational corporations do business.

Our project is sponsored by:

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