We are a community-engaged theater company that works with communities to tell their stories as a means of empowerment and social change through the arts. We are launching a social enterprise and need help developing clear, effective marketing language. We currently have a draft of marketing copy for website and elevator pitch, but really could use expertise on making it simple, clear and persuasive without any jargon that can work on promotional materials as well.
We make plays in and with communities to help tell stories that need to be heard from people who may be overlooked or excluded. This process is empowering, raises awareness of social issues and can lead to change within a community and beyond. This project is about marketing our community engagement expertise as a service to organizations or companies with more resources so we can bring in revenue that will support our work with communities that don't have resources.
Cornerstone Theater Company makes new plays with and about communities. By combining the artistry of people with many levels of theatrical experience, we act upon the conviction that artistic expression is civic engagement and that access to a creative forum is essential to the wellness and health of every individual and community.