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Matched with Jacklyn O
Matched with
Jacklyn O.

Social Media Content Calendar

Posted by
Marlene L.

Creative Associate

Posted Date
Jul 11, 2019
Location
Virtual volunteer opportunity
Share this project:
Social Media Content Calendar
Impact statement
This project will save us $4,212 , allowing us to provide our inspirational storytelling workshops to undeserved students.

Project Details

What We Need
  • A 4-week content calendar for one social media platform, including graphics & copy (12-20 posts, or as agreed upon by both parties)
  • A content calendar template that can be used to plan out posts in the future
What We Have In Place
  • We currently have photos and testimonials, which should make it easy for you to get started. We also have a budget to train our creative associate., and the ability to provide any other information you need.
How This Will Help

This project will help the +ME project become more intentional with our social media posts in order to: share our story, build brand awareness, recruit donors & volunteers, increase relevant visitor traffic and fund raise.

Project Plan

0
Prep: Audit & Planning
  • Volunteer Manager shares social media credentials and existing marketing materials with Professional
  • (If applicable) Professional audits existing social media account to determine which content types are performing best
  • Volunteer Manager and Professional discuss & agree upon target audiences, content types, and posting frequency
1
Milestone 1: Calendar Structure Creation
  • Professional uses Google Sheets, Excel, Airtable, or comparable software to set up content calendar structure
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
2
Milestone 2: Content Creation
  • Volunteer Manager shares raw materials (photos, quotes, stories, etc) that Professional needs to create content
  • Professional creates up to 4 weeks’ worth of social media posts (approximately 12-20 posts) and inputs into calendar
  • Volunteer Manager reviews and provides feedback, which Professional incorporates
3
(Optional) Milestone 3: Content Scheduling / Software Setup
  • Professional connects Organization’s social media account to a scheduling software like Buffer or Hootsuite
  • Professional sets up and schedules up to 4 weeks of posts in scheduling software
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About The Org

Our Mission

PLUS ME Project is a community partner dedicated to empowering youth to increase their confidence by teaching the art of storytelling.

What We Do

We provide personal narrative presentations, workshops, and training to students, parents, and educators throughout Southern California.

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