We are particularly interested in leveraging search engines to promote traffic to a platform where we provide people with the tools to start their own petition for LGBT+ rights.
All Out is an international digital campaigning LGBT+ rights group with a large online following. We have never been able to pull together the skills and resources to develop and implement a proper SEO strategy. Our primary channel for communicating about urgent campaigns has historically been via email, but over the past few years, we have noticed its effectiveness on a decline. We need to reach potential new members through other means, and search engine marketing is a critical missing piece.
All Out is a global alliance between straight, gay, lesbian, bi and trans people working together to eliminate the laws and cultural norms that make it impossible for the people we care about to and love who they choose.
South, North, East and West, online and offline, the movement builds a world where everyone, everywhere can live openly without sacrificing safety and freedom, family or dignity.