Pricing Strategy

Help Aspire Education Project create a well-designed pricing structure that accounts for key variables in their target market and product/service offering.
Aspire Education Project
Oakland, CA, USA
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Aspire Education Project
Oakland, CA, USA

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Posted March 13th

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Project details

What we need
  • Analysis of Organization’s target audience, competition, costs and products/services
  • Recommendations for pricing for existing products/services
  • Assessment of whether any products/services should be discontinued or offered at differential price points based on constituents’ needs
What we have in place
  • We currently have a cost calculator set up in excel that we use to price our fee for service programs. We want to update the calculator to be more accurate and to offer different pricing tiers for our partner organizations depending on their operating budget
How this will help
This project will save us $3,808 , allowing us to contribute to our scholarship fund to provide tutoring to low-income students

By creating a better cost calculator we hope to price programs (test prep classes and small group tutoring) more effectively. A better pricing strategy and updated cost calculator will help us generate more income and reach more students who need services.

Project plan

P
Prep: Current Materials
  • Volunteer Manager provides overview of current pricing and products/services and business practices
1
Milestone 1: Research & Analysis
  • Professional connects with Volunteer Manager for a brainstorming/overview session
  • Professional analyzes current pricing strategies
  • Professional gathers information about the Organization’s products and services and the use of the Organization’s resources in providing those products and services
  • Professional researches and analyzes similar products and services on the market
2
Milestone 2: Recommendations
  • Professional proposes pricing for products/services based on research of demand, audience, costs, competition, etc.
  • Professional assesses any changes needed such as phasing out certain products/services, differential or tiered pricing, etc.
  • Organization provides feedback to Professional's proposals
3
Milestone 3: Delivery of Pricing Strategy
  • Professional delivers a Pricing Strategy outlining the new pricing recommendations
  • Professional provides suggestions for how to roll out the new plan
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About the org

Aspire Education Project
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Posted by
Dorothy G.

Director of Programs

Our mission

Our mission is to advance educational equity in the Bay Area by delivering high-quality academic services to our youth and through our youth.

Our Mission Statement:

Aspire Education Project dedicates itself to the academic excellence of students in the San Francisco Bay Area through building relationships, encouraging academic engagement, and empowering those we teach to educate others.

What we do

1-on-1 Tutoring
Our dynamic corps of tutors work across the academic subject spectrum, securing academic success for the students they support. We are also trusted providers of Test Prep tutoring, and offer free proctored tests to all students. We distribute scholarships worth $30,000 each year to students who cannot afford market-rate tutoring.

Programs and Partnerships
We collaborate with schools and community organizations to provide educational support for the students who might otherwise slip through the cracks. Our programs support over 800 students with reduced-cost programs, classes and curricula each year.

Community Reading Buddies
Our flagship program has been connecting teen mentors with young readers in Oakland for 24 summers and counting. Its powerful youth-led model combats the enormous disparities in early literacy among the Bay Area's youngest residents.

Testimonials

Keisha was very helpful and was able to work within the Excel framework we had previously set up. I valued her professional insights.
Dorothy G.
Dorothy G.

Director of Programs

Pricing Strategy Project

I really enjoyed working with Aspire Education project, Dorothy was a pleasure to work with!
Keisha E.
Keisha E.

Volunteer

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