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Website Copywriting

Help SpeakOut - The Institute for Democratic Education… improve their visibility in web search results by refreshing their website with clear and engaging copy that incorporates search engine optimization keywords.
SpeakOut - The Institute for Democratic Education and Culture
Oakland, CA, USA
SpeakOut - The Institute for Democratic Education and Culture
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SpeakOut - The Institute for Democratic Education and Culture
Oakland, CA, USA

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Cause
Diversity & inclusion
Skills
Digital marketing Search engine marketing Writing

Posted February 20th

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Website Copywriting

Project details

What we need
  • Tightly-written web copy of up to to eight pages of 200-300 words each
  • The opportunity to work closely with an experienced, SEO literate copywriter
Additional details

We have 75 speakers who go around the country educating young people. We need someone to look at each of their bios and write an impactful one sentence description of them.

What we have in place
  • We currently have a live website, existing copy, and are working on a new webs, which should make it easy for you to get started. We also have writing samples we like, and the ability to provide any other information you need.
How this will help
This project will save us $6,073 , allowing us to subsidize costs for youth and community organizations with limited funds to witness our speakers, programs, and gain access to our resources and network.

This project is important because we have some really amazing and inspiring speakers that go out and educate young people on social justice, diversity, education, LGBTQ, women's issues, and other world issues. By elevating the copywriting and our new website, we will make an easier and bigger impact.

Project plan

P
Prep: Review of Current Materials
  • Volunteer Manager and Professional meet to review Organization's website or website plan, discuss goals, and align expectations
  • Volunteer Manager and Professional discuss the brand positioning and communications plan (if available), the purpose, key messages, desired tone and target audience
  • Volunteer Manager and Professional agree on a schedule for completion
  • Volunteer Manager provides Professional with any existing materials and content strategy to begin writing
  • Both parties review our pro-tips for Organizations and Volunteers to ensure the project is set up for success
1
Milestone 1: Draft
  • Professional drafts SEO-optimized website copy and sends to Volunteer Manager for review
  • Professional and Volunteer Manager review copy (up to two rounds of review and revision)
2
Milestone 2: Final Draft
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About the org

SpeakOut - The Institute for Democratic Education and Culture
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Causes
Diversity & inclusion Arts & culture Education
Posted by
Amalia M
Amalia M.

Managing Director

Our mission

SpeakOut - The Institute for Democratic Education and Culture is a non-profit organization dedicated to the advancement of education, racial and social justice, cultural literacy, leadership development and activism.

Our network of speakers, artists, and strategic partners provide experiential learning opportunities through lectures, workshops, film screenings, performances and curriculum development.

SpeakOut works with colleges, universities, schools, organizations, government agencies and the private sector, promoting critical analysis, creativity and innovative strategies for 21st century problem solving.

What we do

We are the nation's only non-profit speakers agency, providing educational and cultural speakers, resources, and programs nationally.

Testimonials

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