Our Board has requested development of an elevator pitch that succinctly articulates the urgency of our work and mission, the population we serve, and our value to the community. Our programs address a range of needs among vulnerable, at-risk youth which can make it difficult to succinctly articulate these points. Additionally, because we deal with difficult issues which many do not care to discuss--child sexual abuse, juvenile delinquency--we must be sensitive in our messaging and delivery.
This project will enable our Board of Trustees to effectively connect with community leaders around PEI Kids' mission and value to the communities we serve. This will support board recruitment, fundraising, corporate sponsorship and donor development.
PEI Kids' is dedicated to promoting and maintaining a safe environment for all children. PEI Kids works with the child, family and caregiver to provide prevention, intervention and advocacy programs relating to personal safety, sexual abuse and the overall well-being of the child.
Ethel is incredibly dedicated and very talented. She worked diligently to capture the essence of our mission and message and distilled it nicely into a succinct, effective pitch.
(No testimonial has been submitted by Ethel Shiqi)