Public Relations Strategy
Public Relations Strategy
Project details
What we need
- A Public Relations (PR) strategy rooted in the Organization's public relations goals
- Identification of the audiences Organization should be addressing and the media outlets they should target to reach stated audiences
- A press list created based on Organization's target media outlets
- Recommendations on the best tactics to build relationships with Organization's target media outlets
What we have in place
- We currently have press kit, which should make it easy for you to get started. We also have photos, sample press releases, and the ability to provide any other information you need.
How this will help
This project will save us $6,343 , allowing us to utilize the funds at we are able to raise on programs and other operations expenditures and implement a public relations strategy to the level of larger organizatons.
Public Relations is important for any organization because it allows you to share your story with a broader audience. It also a great way to let the community know about your programs and events. Our ability to implement a public relations strategy will allow us to increase our impact in the community and obtain the resources the we need to support our work.
Project plan
Our mission
SEM Link's mission is to strengthen the self-efficacy of K-12 students to pursue STEM careers by exposing them to positive adult role models from the Science, Technology, Engineering and Mathematics (STEM) community that increase students' awareness of STEM careers and encourage their participation in STEM Research through digital learning and hands-on activities.
What we do
Science, Engineering and Mathematics Link Inc. (SEM Link) has a two-core program model, Experimental Design Program and Math and Science Career Academy. SEM Link's programs increase K-12 students' awareness of STEM Careers and encourage participation in STEM research through digital learning and hands-on activities. Since the organization's inception SEM Link through our programs and events over 500 STEM professionals have exposed over 10,000 youth to over 50 different STEM career paths as well as supported hundreds of young STEM researchers in Atlanta, the San Francisco Bay Area and the DMV (DC, Maryland and Virginia) areas. We currently offer program activities in Atlanta and DMV Metropolitan areas.
Our Experimental Design Program teaches youth to read, write, do and talk STEM through digital learning, group mentoring and social media. This program also supports young STEM Researchers and Innovators by providing judges for STEM competitions and an online course that prepares high school students for STEM Research competitions. Our Math and Science Career Academy exposes students to STEM through career exploration, hands-on activities and interactive demonstrations in their classrooms, communities and out of school time programs.