Print Materials Design

Help Backyard Growers create customized visual design elements that complement written copy for printed communications and marketing materials.
Backyard Growers
Gloucester, MA, USA
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Backyard Growers
Gloucester, MA, USA

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Posted October 16th

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Project details

What we need
  • Designs for one piece of marketing or communications collateral (e.g., fact sheet, case study, event invitations)
  • Templates with accurate, print-ready specifications
  • Note: Please post an additional project if more than one piece of collateral is needed
Additional details

our primary need is to have someone design our first-ever annual report

What we have in place
  • We currently have lots of beautiful photographs, which should make it easy for you to get started. We also have an active social media presence that gives a good visual sense of our vibe, and the ability to provide any other information you need.
How this will help
This project will save us $3,002 , allowing us to build new backyard gardens for 12 low-income families so that they put fresh, healthy food on their dinner table.

Since we were founded in 2010, we have grown from a one-person operation with a $6k budget to an 8-person team with a $300k budget that serves thousands of participants locally and regionally. While we remain scrappy and grassroots, we are also at a point in our development where we need to clearly and professionally articulate our impact to the public and to current and potential donors if we're going to keep growing. An annual report is a missing link in our communications materials and we are excited to produce our first one!

Project plan

P
Prep: Distribution of Prep Materials
  • Volunteer Manager provides the Professional with a budget for print materials, finalized copy, high-resolution logo and any visual branding guidelines to be utilized
  • Volunteer Manager also provides images for desired deliverables (if applicable), examples of existing marketing materials and links to online presence (website and social media)
  • Volunteer Manager shares brand messaging guidelines (if applicable)
1
Milestone 1: Preliminary Concepts
  • Professional and Volunteer Manager discuss how print materials will be utilized, target audience, and style preferences
  • Professional develops preliminary sketches, and garners feedback from Volunteer Manager
2
Milestone 2: Graphic Creation
  • Professional drafts print materials, and incorporates any feedback into final product
3
Milestone 3: Final Draft
  • Professional delivers final versions in desired electronic format
  • Professional provides guidance on printing specifications (colors, size, etc.)
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About the org

Backyard Growers
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Posted by
Lara L.

Executive Director

Our mission

Backyard Growers (BYG) is a grassroots initiative helping to reshape Gloucester’s relationship with food. We begin by providing resources and support to establish vegetable gardens in homes and schools. In the end we create life-long gardeners inspired by the power of growing one’s own food.

What we do

www.backyardgrowers.org

Testimonials

(No testimonial has been submitted by Lara)
Aria, my point of contact, was very helpful and prompt on getting me everything I needed for this project to go smooth. The organization was also always grateful for the work and time. I would love to work with them again :)
Eunice C.
Eunice C.

Volunteer

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